Persy Booths
(2025)Project overview
The perfect fit, made to order
Persy Booths makes acoustic phone and meeting booths for the modern office - a value-driven alternative to the category’s premium brands. They sell straight to their clients, so the website has to do two jobs at once: make the case for Persy, and let people configure and buy a booth on the spot. Persy handed us their new visual identity and trusted us to build the whole thing end to end - a representative site in Webflow, and a fully customisable ordering flow in WooCommerce.
- project type
- Website & E-commerce
- Services
- DiscoveryUXUIDevelopment
- teams involved
- Synthesis CGAndstudioNeat Digital
the challenge
Room to stand out
Booths are a crowded category - premium names at the top, budget copycats at the bottom, and a lot of noise in between. Persy sits in the middle on purpose: real quality at a price that actually makes sense. Our job was to make that position obvious from the first scroll - explain the product simply, build trust quickly, and carry that confidence all the way to checkout. The site had to feel as considered as the booths themselves.
the site
An identity brought to life
Persy came to us with a fresh visual identity and trusted us to bring it online. We translated it into a Webflow site that feels bold, warm and unmistakably theirs - confident type, clean layouts, and a generous sense of space. Micro-interactions run throughout: small, deliberate moments of motion that make the site feel alive and reward a second look, without ever getting in the way of the message.
the store
A booth built your way
Because Persy sells direct, the site is also the shop. We built a fully customisable ordering flow in WooCommerce, where buyers configure a booth exactly the way they want it - model, finishes, colours and add-ons - and order it there and then. What could have been a rigid product form became a guided, self-serve experience: pick, personalise, check out - no sales call required.
experience enablers
Made-to-order configurator
A guided configurator lets buyers choose model, finishes, colours and extras, then order directly - turning a considered purchase into a simple, self-serve flow.
Two builds, one experience
A representative Webflow site and a WooCommerce store, stitched into a single seamless journey - from first impression to finished order.
Alive with micro-interactions
Considered motion runs across the site - subtle interactions that add personality, guide attention, and make browsing feel effortless.
Easy for the team to run
Built on tools Persy’s team already owns, the site is theirs to update, extend and scale - new pages and products without touching code.
Client feedback
We handed Neat our visual identity and they grasped our needs immediately - designing and building our website from start to finish, with quick turnarounds and easy communication throughout.
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